Campaign
Marventine — First Drop
One garment, three frames — front, back, and campaign poster for the same Crown Shirt from Marventine's opening drop.
House preview on the group site — the full story belongs on the house when it publishes live work.
The first piece has to carry the house DNA: restraint, craft, and quiet authority — without splitting product and campaign into separate stories.
Art direction keeps a single black damier shirt at the center: front and back product views for craft, and a campaign still for presence under the Quiet Power line.
A concept product showcase for the group portfolio — one shirt told as one story across stills and campaign.